The trans and nonbinary experience is beauty and pain at the same time- from euphoria to dysphoria, draconian laws that harm us, violent hate crimes, self-exploration and discovery- our existence is something that we hold near and dear to our hearts in a world that punishes us for existing. 

At Sei Bello, we hope to unite all trans and nonbinary people together for strength and solidarity. We deserve the right to respect, to kindness, to express our beautiful selves in the way we want to, to healthcare, to transition (if we want/are able to), and to existence. We honor the trailblazers that helped us secure the rights we have today- Marsha P. Johnson, Sylvia Rivera, Miss Major and many more. These brave and courageous trans women of color fought for our freedom and the rights that we have today, and we will continue to always honor their legacy. 

We celebrate the differences that make us all unique. Race, religion, cultural background, gender, sexuality, disability, and many more factors contribute to how we interact and experience the world. We all come from different walks of life, and at Sei Bello, trans and nonbinary people from all different backgrounds are cherished, celebrated, represented and appreciated through cute and irreverent character goods. Sei Bello’s cast reflects the beautiful diversity that is life. 

Sei Bello strives to defend and protect the trans and nonbinary community, both on a local and global level. We will continue to fight to live in a world free from violence, bigotry and hatred. 

With the Sei Bello universe, we hope to connect to the human soul through charming characters and unique, inspired merchandise. We hope to enact real change in society and make a lasting impact on the world. We hope to live in a world where trans and nonbinary people are free to be our authentic selves without fear of retaliation or violence. 

Thank you for visiting.